May 31

Branding 101: Let’s Talk Logos

38 hours ago

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Industry Mini Dive: Bars & Restaurants

Nov 28

The bar and restaurant industry is a thriving and competitive field that caters to a wide range of customers looking for delicious food, refreshing drinks, and a welcoming atmosphere to enjoy a mea...

Earbuds and Speakers and Headphones - Oh My!

Nov 20

Music connects us as humans -- it transcends boundaries, cultures, race, and language! You can instantly connect with someone you may not have over the mutual love for a song or a band. Whether it'...

6 A+ Products for Online Education Courses

Nov 13

Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and st...

6 Fun Products for Keeping Kids Occupied at Home

Nov 6

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...

8 Promo Products That Will Kick Start Your Goals

Oct 30

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physi...

6 Budget-Friendly Products to Drive High-End Sales

Oct 23

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don't have to break the bank to find promotional products that get the job done and leave la...

Drive Traffic with These 6 Trade Show Ideas

Oct 16

Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you're prepared with the proper supplies to ensu...

6 Promo Products to Freshen Up Your Employees' Wardrobes

Oct 8

The Voyager Jacket Go ahead, chart a course for adventure! This waterproof breathable, packable rain jacket is the right choice for any destination and will be your new favorite travel companio...

Encore-Worthy Promo products

Oct 1

Dance is a world-renowned artform that converts song into movement and story. Ballet dancers are known for grace, athleticism, and musicality. Whether you have a dancer in your life or celebrate th...

Case Study: Promo'd to a Tee

Sep 24

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities...

Top 10 Promotional Product Ideas for the Construction Industry

Sep 17

Whether you're working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional product...

Case Study: Make a Spectacle

Sep 9

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

Case Study: Zip It Up

Sep 2

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How ...

6 Promos to Fall for This Autumn

Aug 26

As each new season arrives, businesses and brands have a great opportunity to launch new promotions that cater to the changing needs and interests of their customers. For example, back-to-school pr...

Weather-Proof Promo!

Aug 19

The weather outside is frightful, but the (weather-proof promotional products) are sooo delightful! No matter your climate or weather patterns, I've found some excellent promotional items that are ...

Check Up On Your Hospital Essentials: 6 Promo Products For Hospitals

Aug 12

Hospitals are an essential part of our communities! From providing emergency services to someone who isn't feeling well or injured to providing services such as nutrition education, researching ill...

8 Promotional Products That Grow!

Aug 4

Now, more than ever, people are looking toward eco-friendly companies. They want to know what their favorite brands are doing for sustainability and limiting their carbon footprint. So we picked ...

Forest-Safe FSC Products

Jul 28

The Forest Stewardship Council (FSC) is a non-profit organization that provides proven sustainable forest management solutions. In 1992, the Eco Summit in Rio failed to produce an agreement to stop...

8 Corporate Gifts for Your Employees

Jul 21

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift...

Case Study: Roaming Free with the YUMA Clear Freedom Bottle

Jul 14

What do outdoor gear brands like Marmot(r) and Teva(r) have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the m...

Case Study: Go Green or Go Home

Jul 6

Item: goingreen(tm) Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company's service...

Case Study: A Hole in One Promotion

Jun 29

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...

6 Ways to Get More Done Every Day

Jun 22

From the moment you get to work in the morning, you're probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We're all lo...

Case Study: Keep it Sweet

Jun 15

Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreci...

Case Study: Keeping it All Together

Jun 7

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...

Ready for Adventure: First Aid & Emergency Kits

May 24

We know how important it is to stay prepared for the unexpected. Whether your car breaks down or you're caught in a storm, emergency kits are essential tools to have on hand. Keep your clients or y...

The Eras: Promo Tour

May 17

The Eras: Promo Tour If there's one artist who knows how to craft hit albums that resonate with millions, it's Taylor Swift. From her country beginnings to her pop powerhouse status, Swift has cap...

How to Juggle Work and Life Balance Like a Boss

May 10

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

The Best Apps For Organization

May 2

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

7 Promotional Products for Law Firms

Apr 25

If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're look...

Case Study: Shine Bright

Apr 18

Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward duri...

5 Ways to Boost Employee Morale

Apr 11

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

Under the Sea!

Apr 3

Take a deep dive into the ocean blue with under-the-sea-themed promo products! From aquariums to nautical giveaways, sail away from the competition with items that will surely make a splash! Wet...

You Can Bank on These 7 Promotional Products

Mar 27

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giv...

Case Study: Insuring Happy Employees

Mar 20

Item: JAFFA(r) Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees en...

Case Study: Inking Impressions

Mar 13

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...

Case Study: A Comforting Friend

Mar 5

This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard ...

6 Branded Work From Home Essentials Your Employees Need ASAP

Feb 27

Who says you can't still spoil your employees if they work from home? Make everyone's day a little brighter with these super useful promo products! Temblor Speaker + Wireless Charger Shock the...

9 Holiday Gifts Your Clients Will Adore!

Feb 19

The holidays are here, and that means it's time to gear up and pick out the perfect gifts for your clients! From charcuterie kits to journals - these holiday gifts are perfect for the whole office ...

Your Product Decorating Questions Answered

Feb 11

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

7 Camping Promotional Products for the Great Outdoors

Feb 4

Whether you're looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great outd...

How Promo Products Can Tell Your Brand's Story

Jan 28

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

6 Corporate Gifts Your Employees Will Adore

Jan 21

Are you looking for the perfect gift to show your employees how much you care about them? Something more than just a generic mug? Then these are the products for you! 1. Robert Dancebot Speaker ...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Jan 13

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

Case Study: Shop 'til You Drop

Jan 6

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for...

Tasty Products to Satisfy a Sweet Tooth

Dec 29, 2023

If you're looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rememb...

Just The Essentials: 6 Promo Essentials Everyone Needs

Dec 22, 2023

Sometimes, the best promotional tools are just the essentials! These products are the perfect items to have on hand for those last-minute meetings, sales calls, and more! Red & Black Desk Pad ...

7 Accessories Every Car Owner Needs

Dec 14, 2023

It's just a fact of life: everyone loves cool car accessories. Neat stuff to make life commuting on the road a little bit safer and more convenient. Whether your client is a car dealer, car detaile...

Our Top 10 Favorite Eco-Friendly Products

Dec 7, 2023

Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...

Case Study: Paw-se and Appreciate the Little Things

Nov 30, 2023

Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: W...

How to Choose Uniforms the Whole Team Will Love

Nov 22, 2023

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common &nd...

Case Study: The Write Stuff

Nov 15, 2023

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

Get Techy With These 10 Tech Promo Products!

Nov 8, 2023

When you're looking for a promo product, you're probably going to be looking for something that your customers and team members can use daily - enter the tech promo product! These products are perf...

Pumpkin Spice & Everything Nice: 8 Pumpkin Products to Spice Up Your Fall

Oct 31, 2023

Autumn means falling leaves, cozy sweaters, apples and mulled cider. But mostly... Autumn means pumpkin everything! As soon as August passes and September rolls around, you can almost gua...

Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Oct 24, 2023

Surf-inspired activewear brands like ROXY(r) are stoked with our YUKON design-fondly known as The Party Cup(tm). It's double-wall insulated, so it keeps refreshments cool on the beach while the t...

Ain't Nobody Got Time for That: 5 Tips for Working Efficiently

Oct 16, 2023

No one ever got anywhere by doing the bare minimum. Your growth depends on you getting as much done in as little time as possible. The five tips below will help you accomplish as much as possible e...

The Secrets to Attracting Ideal Customers

Oct 9, 2023

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...

5 Awesome Recreational Wearables

Oct 1, 2023

Did you know that wearables are the #1 best-received promotional product? Add your logo to these fresh wearables and make your brand a walking advertisement with innumerable impressions all year lo...

Case Study: Thank You for Spooning

Sep 24, 2023

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...

5 Pitch Perfect Products for Musically Talented Individuals

Sep 17, 2023

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo ...

Your Brand Is Your Business - Market It!

Sep 9, 2023

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Case Study: A Wedded Keepsake

Sep 2, 2023

Item: JAFFA(r) Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for...

Case Study: Snap a Pic!

Aug 26, 2023

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...

Lanyards: Everything You Need to Know

Aug 18, 2023

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

6 Books That Every Business Owner Should Read

Aug 11, 2023

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

Case Study: Real Modern Recognition

Aug 3, 2023

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's year-e...

How to Make Rush Orders Less Stressful

Jul 27, 2023

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

7 Promotional Products Perfect for Weddings

Jul 20, 2023

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help t...

Case Study: College Fair Giveaway

Jul 12, 2023

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming colle...

8 Paw-some Promotional Products for Dogs and Dog Lovers

Jul 5, 2023

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Colla...

The Science Behind a Promotional Plushie

Jun 28, 2023

I lied. There is no science. Only fuzziness! The truth is…there is no science behind a perfect promotional plushie, just fuzziness, and love. And as a plushie connoisseur from the day I was...

6 Reasons You Need a Company Store

Jun 20, 2023

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Case Study: Plastics Make it Possible

Jun 13, 2023

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow...

The Value of Custom Packaging

Jun 6, 2023

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn't that same principle apply to the packaging f...

Giving Back: The Importance of Corporate Social Responsibility

May 29, 2023

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

12 Promotional Products for Safe Travels

May 22, 2023

Whether you're traveling by plane or by car, it's important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is beginning ...

Top 10 Promotional Products for the Health and Wellness Industry

May 14, 2023

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the pa...

5 Outside-the-Box Promotional Products for Your Next School Order

May 7, 2023

If you've ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearables a...

Case Study: A Flavorful Promotion

Apr 30, 2023

A Flavorful Promotion Boosts This Credit Union's Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This c...

Get Ready for Game Day! 5 Promotional Products for Sports Teams

Apr 23, 2023

Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off...

6 On-the-Go Products for Travelers

Apr 15, 2023

Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will ...

5 Toys for the Kid at Heart

Apr 8, 2023

There's something special about receiving a toy that brings out the kid in all of us - whether you're 5 or 55! Adding a little childhood fun to your client's day will surely help them remember your...

Case Study: Keep Warm Buddy Set

Apr 1, 2023

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They...

Case Study: A Getaway Promotion

Mar 25, 2023

A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to ke...

6 Calming Products for Skincare Lovers

Mar 18, 2023

The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare ...

Case Study: A Cheese-y Promotion

Mar 10, 2023

Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: R...

6 Promo Products That Scream Fun in the Sun!

Mar 3, 2023

Warmer months are upon us, and you know what that means: it's time to hit the water and have some fun in the sun! Make sure your customers are prepared for all that spring and summer have to offer ...

6 Products to Take to Your Next Family Picnic

Feb 24, 2023

Ah yes, family picnics. The deli sandwiches, games, and abundance of sunshine. Summertime is the best time to fill up the basket, dust off the checkered blanket, and head out to your local park. ...

The Power of Promo: Why People Love Freebies

Feb 17, 2023

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

Case Study: It's in the Bag

Feb 10, 2023

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...

3 Simple Ways to Boost Your Mood Right Now

Feb 3, 2023

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn't mean we need to stay there. Whether someone said something that upset you, you're stressing a...

6 Products for the Aspiring Home Chef

Jan 27, 2023

Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it take...

Graphic Design Terms Everyone Should Know

Jan 20, 2023

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

5 Promotional Products for Firemen and Fire Departments

Jan 13, 2023

Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that's where fund...

6 Rootin’ Tootin’ Country Western Products

Jan 6, 2023

Country Western isn't just a type of music genre, it's become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers settled in New...

Case Study: Yes, We Can!

Dec 29, 2022

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...

6 Products to Include in Every Holiday Gift Basket

Dec 14, 2022

It's always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thought ...

7 Retro Products That Will Turn Back Time

Dec 6, 2022

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seve...

6 Promotional Products That Put the “Fun” in Fundraiser

Nov 29, 2022

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitabl...

Case Study: A StuPENdous Promotion

Nov 21, 2022

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...

Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Nov 14, 2022

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you'd love to snag an advertising deal with? Brands like Tra...

7 Sources to Boost Your Creativity

Nov 6, 2022

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to g...

6 Paw-some Promos for Pets and Vets

Oct 30, 2022

For vets, groomers, doggie daycares, and more, pet care is more than a hobby – it's a lifestyle. While puppies don't have any purchasing power, promoting your pet-centric business to dog o...

Big-Top Promo Products!

Oct 22, 2022

Come one, come all to the best party in town, the circus! Step on up to find neat promo products that are sure to wow a crowd! Toy Elephant At a Big-Top Circus, you are sure to see some amaz...

6 Mood-Boosting Promo Products to Beat the Winter Blues

Oct 15, 2022

Winter can be a hard season for lots of people. Between the colder weather, shorter daylight hours, and increased social isolation this year, many folks will feel the winter blues. Also known as Se...

5 Office Toys That Will Bring Your Brand Joy

Oct 8, 2022

Look around your office and you will probably find that your coworkers' desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to stay ...

Case Study: Sharper Students

Sep 30, 2022

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

Case Study: Beach Balls? Bingo!

Sep 23, 2022

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program i...

Reel Them in With These 5 Cinematic Promo Products

Sep 16, 2022

Box office hits took a backseat this year as more people browsed through Netflix's new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the public, he...

Tried and True: Classic Promotional Products

Sep 8, 2022

There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it's a classic car like a 1950s era Cadillac, or perhaps it'...

Cheers! Let’s Sell More Beer!

Sep 1, 2022

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...

Case Study: Time for a Rebrand

Aug 24, 2022

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...

12 Coolest Squeeze Products to Relieve Your Stress

Aug 17, 2022

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Aug 10, 2022

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

Case Study: Stick to the Schedule

Aug 3, 2022

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...

9 Useful Apps for Sales & Marketing Professionals

Jul 26, 2022

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

Case Study: Back in Business

Jul 19, 2022

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...

Case Study: Do a Double Take

Jul 11, 2022

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait F...

Case Study: Wave Hello to Recognition

Jul 4, 2022

Item: JAFFA(r) Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip...

Case Study: Sign the Deal

Jun 26, 2022

In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...

Case Study: Good Deeds for Kids in Need

Jun 19, 2022

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization's largest fundraising eve...

Case Study: Wave Hello to Promotions

Jun 12, 2022

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...

6 Hot Sauces Sure to Blow Your Socks Off

Jun 5, 2022

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...

Case Study: Jot It Down

May 28, 2022

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded...

Case Study: A Spoon-taneous Promotion

May 21, 2022

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mug...

What Makes Gen Z Tick?

May 14, 2022

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

Case Study: Adventure Awaits

May 6, 2022

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie(r) Adventure Dry Sack 10L was a natural fit for the outdoor lifesty...

5 Corporate Gifts Your Clients Will Love

Apr 29, 2022

Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional...

5 Men's Wearable Promotional Products for the Office and Beyond

Apr 21, 2022

It's fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casual ...

12 Perfect Pediatric Products for Babies

Apr 14, 2022

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...

The Power of Perceived Value

Apr 6, 2022

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

Case Study: Rock out on the Run

Mar 30, 2022

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use ...

Lead a Healthier Lifestyle With These 6 Promotional Products

Mar 22, 2022

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

Advice for Getting the Most Out of a Business Trip

Mar 15, 2022

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

30 Quotes That Will Motivate You to Succeed

Mar 7, 2022

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeedi...

Case Study: Lunchtime Appreciation

Feb 28, 2022

Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought th...

Sustainability & Environmental Responsibility: Why it Matters

Feb 21, 2022

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

Case Study: Recycle, Reuse, Read a Book!

Feb 13, 2022

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

Top 8 Promotional Products for Real Estate Professionals

Feb 6, 2022

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that ...

10 Must-Have Tech Products and Accessories

Jan 30, 2022

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wea...

6 Snap-Worthy Products for Every Photographer

Jan 22, 2022

Do you know what bokeh means? Aperture? That's ok if you don't, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of their lunc...

Case Study: Brighten Their Day

Jan 15, 2022

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...

5 Out of the Box Promotional Products We Love…and You Will Too!

Jan 8, 2022

We've all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here's a little extra cup ...

Case Study: It’s a Date!

Dec 31, 2021

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item tha...

Cook Up a Storm With These 5 Promotional Products

Dec 24, 2021

There are hundreds of cooking gadgets that claim to make people's lives easier but many of them end up collecting dust in the junk drawer. We've found the best and most useful kitchen products that...

How One Hour Can Determine Your Success

Dec 16, 2021

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

6 Things You're Missing out on by Not Using Promotional Products

Dec 9, 2021

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

Case Study: Roll Up in Style

Dec 2, 2021

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations ...

Case Study: A

Nov 25, 2021

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...

Case Study: Resort Incentive Yields Oceans of Opportunity

Nov 18, 2021

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...

Case Study: Life of the Mardi

Nov 10, 2021

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...

6 Purr-fect Products for Keeping Pets Occupied at Home

Nov 3, 2021

Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having...

Branding 101: What Makes a Brand Powerful

Oct 27, 2021

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

Case Study: Attract New Customers

Oct 20, 2021

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...

5 Steps to Achieving Your Goals

Oct 13, 2021

If you've ever watched a TED talk or listened to any of your teachers in school, you'll know that setting goals are the stepping stones to getting where you want to be in life. You watch one video ...

5 Promotional Products that Give Back

Oct 6, 2021

Are you looking to capture people's attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving back to a...

Let's Get Physical With These Activewear Promo Products

Sep 29, 2021

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness ...

8 Essential Office Supplies for Remote Workers

Sep 21, 2021

Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in th...

Case Study: Safety First

Sep 14, 2021

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...

10 Promotional Products for Healthy Living

Sep 7, 2021

We all strive to be our best selves, but sometimes it's easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down that ...

6 Promotional Products to Fit Your Budget

Aug 31, 2021

Branding: it's something that every company needs but there can be a common misconception that you need a large budget to get started. That's not the case! Branding and promoting your company doesn...

Case Study: Raise Your Glass!

Aug 24, 2021

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their...

5 Unique Rainy-Day Promotional Products to Keep You Covered!

Aug 16, 2021

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure ...

Case Study: Boosting Trade Show Booth Traffic

Aug 9, 2021

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...

5 Promotional Products That Will Have Your Clients Dreaming

Aug 2, 2021

There are a lot of branding opportunities that go unnoticed in a world of t-shirts and coffee mugs. In fact, there's an entire industry that spends every waking hour thinking of ways to help you ge...

Customer Experience + Branding: The Relationship Goals of Marketing

Jul 25, 2021

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...

Product Safety: What You Need to Know

Jul 18, 2021

No matter what they're purchasing, no one wants their products to be unsafe – it's a no-brainer! In the United States, there are several different product safety regulations that promotional ...

Case Study: Snack Pack It!

Jul 10, 2021

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo(r) Marine Backpack Cooler as a gift with enrollment for customers participatin...

How to Manage the Workload of a Leader

Jul 3, 2021

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

Old School vs. New School Promo Products

Jun 26, 2021

It's no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010's and you'll see what we're talking about! For e...

6 Hot Products for the Grill Master

Jun 19, 2021

Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It's time to light up the grill, because these smokin' produc...

Case Study: Financial Industry

Jun 11, 2021

Products Javalina(r) Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing ...

Case Study: Spec-Tacular Promotions

Jun 4, 2021

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event t...

Case Study: Do the Wave

May 28, 2021

Market: School Objective: A school's athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The schoo...

5 Ways to Be Healthier in 2 Minutes or Less

May 13, 2021

Most people would agree that improving their health is important to them. But when it comes to making big life changes to accommodate a healthier lifestyle, who has the time? While we may not alway...

6 High-Tech Promotional Products

May 6, 2021

It seems like there are new cutting-edge gadgets coming to market every day. It's getting hard to keep up with what is really going to make your life easier and what's just hype. We've put togethe...

Case Study: Pull Up a Chair and Stay Awhile

Apr 29, 2021

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...

7 Promo Products That Will Get the Party Started

Apr 22, 2021

Do you remember the birthday parties you went to when you were a kid? And the party favors you received at the end of the festivities? Sometimes, those parting gifts were the highlight of the party...

Case Study: This Promotional Product is in the Bag

Apr 14, 2021

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Products and Tips to Boost Your Work From Home Productivity

Apr 7, 2021

With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It's important to make sure your at-home workplac...

Case Study: The Big Picture

Mar 31, 2021

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

Sweet Dreams Are Made of Cheese: Products for Charcuterie Lovers

Mar 24, 2021

What's more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all the c...

How Promo Products Can Make a Lasting Impression

Mar 17, 2021

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

Case Study: The Write Way

Mar 10, 2021

Item: WideBody(r) Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range o...

What’s Up With Unboxing Videos? The Trend You Must Try

Mar 2, 2021

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

Case Study: Bear With Us

Feb 23, 2021

Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it ...

Case Study: A Gift to Build a Dream On

Feb 16, 2021

Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at th...

Case Study: Improve Sales and Traffic

Feb 9, 2021

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...

You Need More Cowbell

Jan 26, 2021

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They cho...

Case Study: A Not-So-Silly Idea

Jan 19, 2021

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...

Case Study: Getting Bent out of Shape for More Business

Jan 12, 2021

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...

5 Healthy Tips for Business Trips

Jan 4, 2021

So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...

7 Fitness Promotional Products to Help You Stay in Shape

Dec 28, 2020

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physica...

How to Put Together an Onboarding Kit

Dec 21, 2020

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

Case Study: Bake in Business

Dec 14, 2020

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come t...

Case Study: It's Raining Cats and Dogs

Dec 7, 2020

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide ...

Case Study: Keep it Cooler

Nov 30, 2020

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

Must-Have Promotional Products for the Real Estate Industry

Nov 22, 2020

Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it's part of a direct m...

What Millennials Want (And How to Work With Them)

Nov 15, 2020

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

5 Tips for Boosting Social Media Engagement

Nov 8, 2020

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...

7 Promotional Products For Those On the Go

Oct 31, 2020

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo ...

Case Study: It Takes a Village

Oct 24, 2020

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...

Business Travel: How COVID-19 Changes Everything

Oct 17, 2020

“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the numb...

Imprint Everything: A Guide to Printing Methods

Oct 9, 2020

Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...

Case Study: I've Got You Covered

Oct 2, 2020

Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they coul...

8 Promotional Products to Win Game Day

Oct 2, 2020

From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these ...

Your Graphic & Web Design Cheat Sheet

Oct 2, 2020

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...